Showing posts with label FCC. Show all posts
Showing posts with label FCC. Show all posts

GPS in Jeopardy?

One of the most advantageous technological advancements, if not THE most advantageous technological advancement of modern farming, is global positioning systems (GPS).

As stewards of the land, farmers practice sustainable agriculture daily, and GPS technology has dramatically improved agriculture’s ability to provide food, feed, fuel and fiber with less environmental impact.

GPS technology also improves agriculture’s cost and time effectiveness.

A third, unassuming benefit of GPS to the industry is the accessibility it provides to inexperienced farmers who rely on the technology to compensate for lack of instinctive know-how.

GPS Farm Uses (Virginia Tech webpage):
  • Mapping yields (GPS + combine yield monitor)
  • Variable rate planting (GPS + variable-rate planter drive)
  • Variable rate lime and fertilizer application (GPS + variable-rate spreader drive)
  • Variable rate pesticide application (GPS + variable-rate applicator)
  • Field mapping for records and insurance purposes (GPS + mapping software)
  • Parallel swathing (GPS + navigation tool)
GPS Farm Operations Benefits (GPS.gov)
  • Precision soil sampling, data collection and data analysis enable localized variation of chemical applications and planting density to suit specific areas of the field
  • Accurate field navigation minimizes redundant applications and skipped areas; enables maximum ground coverage in the least possible time
  • Ability to work with low-visibility field conditions such as rain, dust, fog and darkness
  • Accurately monitors yield data to enable future site-specific field preparation
  • Eliminates need for human "flaggers" and increases spray efficiency to minimize “over-spray”
Because of its impressive assistance to the ag industry, several groups are worried about a recent Federal Communications Commission (FCC) approval that may disrupt GPS signals, according to a recent study.

LightSquared, America’s first wholesale-only wireless broadband network, plans to invest $15 billion to build a wireless service using 40,000 base radio stations — merging satellite and terrestrial technology, to create a new nationwide, 4G-LTE wireless broadband network. An FCC waiver allows them to repurpose the nation’s existing satellite spectrum to complete its venture, according to a Bloomberg story.

LightSquared contends that it has developed and submitted a three-part plan to the FCC that addresses the expressed interference concerns its work will cause to the country’s GPS signals.

“This issue will be resolved by good data, smart engineers and good faith problem solving dialog. The end-result will be continuity for the reliable and safe GPS system we have come to depend on along with a new high speed wireless network that will provide huge benefits to consumers,’’ said Sanjiv Ahuja, LightSquared Chairman and CEO.

John Deere is spearheading the “Coalition to Save Our GPS,” a movement to advocate for the demise of LightSquared’s plans.

According to a coalition news release:

“More than 3.3 million U.S. jobs in agriculture and industries rely heavily on Global Positioning System (GPS) technology and the disruption of interference with GPS posed by LightSquared’s planned deployment of 40,000 ground stations threatens direct economic costs of up to $96 billion to U.S. commercial GPS users and manufacturers, according to an economic study.”

The coalition includes package shippers FedEx Corp. and United Parcel Service Inc., GPS-unit makers Trimble and Garmin Ltd. and the Air Transport Association with members Delta Air Lines Inc. and AMR Corp.’s American Airlines.

Ken Golden, director of global public relations at John Deere:

“The use of GPS technology is vital to thousands of people who make their living with agricultural and construction equipment. It is simply not acceptable to allow this new network to interfere with these important industries when all indications are that there is no practical solution to mitigate this interference. In agriculture, the loss of a stable GPS system could have an impact of anywhere from $14 to $30 billion each year. That could significantly erode the strong competitive global position of U.S. farmers in the world agricultural economy. Serious impacts to the productivity of those in the construction business also will be apparent.”

LightSquared asserts that its effort will “bring world-class Internet service to the United States, including rural areas and other underserved communities and injects new competition in an increasingly consolidating wireless market.”

To listen to an audio clip of one of the coalition members expressing his concern for the agriculture industry, visit http://agwired.com/2011/07/05/save-our-gps-coalition-expands/

How often do you use/rely on GPS? If you farm, has your operation improved as a result of GPS? Do you think that LightSquared can develop a non-obtrusive system?

Photo obtained from: titanoutletstore.com




The Internet’s Influence on Agriculture

Technology improves and heavily influences most industries, including the once simplistic agricultural industry. Farmers today are utilizing the Internet to obtain information about weather forecasts, market reports, industry news and trends and to communicate with other agriculturalists among other uses.

“Broadband Internet access is becoming essential for both businesses and households; many compare its evolution to other technologies now considered common necessities such as cars, electricity, televisions, microwave ovens and cell phones,” said Rural Broadband At A Glance authors Peter Stenberg and Sarah Low.

According to Sternberg and Low, 13 percent of farmers were using the Internet for farm business in 1997 and use increased to 55 percent in 2007.

However, a geographic discrepancy still exists among Internet users. The U.S. Department of Agriculture (USDA) cites a 9.3-percent gap between urban and rural Internet usage because of high costs and limited availability. Many rural Internet users resort to accessing the Internet at public places where broadband is available, limiting their ability to quickly and conveniently obtain information.

The Federal Communications Commission (FCC) developed a plan to extend Internet access to rural- American communities as required by the American Recovery and Reinvestment Act of 2009 (ARRA). The act provided $2.5 billion to the USDA for loans and grants to increase broadband provision in primarily rural areas by Feb. 17, 2010.

American Farm Bureau Federation (AFBF) supports the FCC in its efforts to extend broadband access to the rural populace, which, consequently, will significantly help rural farmers. AFBF Executive Director of Public Policy Mark Maslyn stated, “Many farmers and ranchers conduct their business operations from their homes and need access to government resources and market information available on the Internet. Therefore, affordable home-broadband access is especially important to keep American agriculture competitive in a world marketplace.”

AFBF compiled a list of recommendations for ARRA developers:
• The FCC should consider location when determining broadband availability.
• The FCC should consider price or marketplace competition in determining access to broadband services.
• Broadband should be designated a “supported service” eligible to receive support directly from the Universal Service Fund (USF), an extension of the FCC, which administers programs for high-cost companies serving rural areas, low-income consumers, rural health-care providers and schools and libraries. The USF should be used to help with long-term deployment of broadband in rural areas.
• Broadband access in rural areas should be increased using any technology including wireless.

To ensure an affordable, accessible Internet resource, Maslyn urges the FCC to consider AFBF’s suggestions while devising a national broadband strategy.

“America’s farmers and ranchers need viable rural communities for the goods and services required for their agricultural operations,” Maslyn said. The plan “…will have long-lasting impact on the lives of America’s farm and ranch families, their rural neighbors and future generations of rural Americans.”

What else should the FCC consider while developing this plan? How can other industry groups become involved to voice opinions about the plan? Will equal access to the Internet change market statistics?